Market Expansion & Business Development
We Grow Sales in New Markets
We turn export potential into real business relationships and new customers.
International expansion is much more than participating in a trade fair or business mission or purchasing a contact database.
It is a process that requires the right strategy, a thorough understanding of the local market and consistent development of business relationships.
At Tedalian, we help companies navigate this process from start to finish.
We go beyond advisory services — we actively participate in project implementation, becoming an extension of our clients’ sales teams.
Our goal is to build lasting foundations for sales growth in Spain and Latin America.
Before We Start, We Get to Know Your Business
Every project begins with a thorough understanding of our client’s business.
We familiarise ourselves with the company’s products or services, analyse its competitive advantages, target groups and business objectives. We work closely with sales and marketing teams as well as senior management to gain a comprehensive understanding of how the company operates.
As a result, we do not operate like an external consultant.
We become a natural extension of our client’s sales team.
Our clients’ knowledge and experience form the foundation of everything we do. We complement them with our understanding of the market, local business environment and practical experience gained through international projects.
We Do Not Offer One-Size-Fits-All Solutions
Every company grows differently.
That is why we do not rely on standardised sales models or repetitive market entry scenarios.
Our role is to recommend and implement actions that deliver tangible business results.
We develop an individual business development strategy tailored to:
- the products or services offered,
- the specific characteristics of the industry,
- the competitive landscape,
- customer expectations,
- the sales model,
- the company’s organisational capabilities.
Companies planning international expansion often face similar questions:
- How should I start selling in Spain?
- Does my product have potential in this market?
- What does the competitive landscape look like?
- Which sales channels will be the most effective?
- Is it better to work with an importer or distributor, or should I build my own sales network?
- How can I find my first B2B customers?
- What do Spanish business partners look for when choosing suppliers?
- How can I avoid costly mistakes when entering a new market?
We help companies answer these questions before they commit significant resources to market entry.
Our Services Are an Alternative
to Business Missions and Trade Fairs
Business missions and industry trade fairs can be valuable promotional tools, but very often they result
in little more than an exchange of business cards and a few brief conversations.
We work differently.
Instead of focusing on one-off events, we build a long-term sales development process.
Over a period of weeks or months, we identify potential partners, conduct business discussions,
qualify their interest, organise meetings and develop business relationships until genuine sales opportunities emerge.
As a result, companies receive more than just contacts — they gain qualified business partners and concrete opportunities to develop sales.
In many cases, this approach can deliver better results at a lower cost than participating in several international trade fairs or business events.
How Do We Support Sales Development?
Our activities cover the entire business development process in the target market.
Market Entry Strategy
We develop Go-to-Market strategies, assess sales potential and recommend the most effective market entry models.
Market Intelligence
We provide analysis of the market, competitors, distribution channels and customer behaviour, enabling companies to make business decisions based on reliable market intelligence.
Sales Network Development
We identify and engage:
- distributors,
- importers,
- dealers,
- sales representatives,
- strategic partners,
- B2B customers.
Lead Generation & Prospecting
We build dedicated databases of potential customers and conduct active sales prospecting.
We do not simply provide contact lists.
We reach the right decision-makers, initiate conversations, qualify leads and develop commercial relationships.
Business Meetings
We organise business meetings with potential customers and partners.
We support our clients during product presentations, negotiations and the subsequent development of business relationships.
Sales Outsourcing
In many projects, we act as our client’s local Business Development team.
We represent the company in the Spanish market, conduct sales activities and develop business relationships until the client is ready to establish its own local structures.
What Do Our Clients Gain?
The outcome of our work is not simply a report or a list of contacts.
Our objective is to build lasting foundations for sales in a new market.
Our clients gain:
- qualified and verified business partners,
- an established network of commercial contacts,
- new B2B customers,
- qualified sales leads,
- organised business meetings,
- in-depth knowledge of the market and competitive landscape,
- a strategy for further sales development,
- established business relationships ready to be taken over by the client’s own sales team.
At the end of the project, we transfer all established business relationships to the client and support the smooth transition of sales activities to their internal team.
We Grow Business Together with Our Clients
We are not an intermediary, broker or organiser of one-off business events.
We are a business partner that actively participates in building sales, developing commercial relationships
and achieving long-term international growth objectives.
That is why our projects do not end with the first meeting — their purpose is to establish a lasting presence for our clients in new markets.